Along with founder and CEO Jürgen van Dijk and the in-lite management team, 3d investors is going to help in-lite to grow further internationally in the coming years by taking a majority shareholding in the business. The management team will remain operationally active and financially connected to the company. Thanks to this investment, in-lite can take the next big steps in realising its international growth ambitions and strengthening its market position in the US and Canada. With this shareholding, 3d investors is further strengthening its position in the Dutch market.
in-lite, based in Gorinchem, designs, produces and sells cutting-edge, low-voltage outdoor lighting. It focuses primarily on mid-range and high-end gardens, for which the lighting can be bought and installed through garden professionals. in-lite lighting is used in a number of luxury projects including Kontiki Beach Resort Curaçao and Hotel & Spa du Castellet, various acclaimed restaurants in the Netherlands and abroad, and the most exclusive private gardens. The company is the Dutch market leader in its segment, exports to Belgium, Germany and Scandinavia, and has built up strong market positioning in the United States and Canada. Outdoor lighting is a growth market, with a growth rate forecast of 5 to 10% per year.
Rapid growth thanks to focus and continuous development and innovation
in-lite was established in 1999 and has grown rapidly in a short space of time, thanks to its continuous investment in the design and development of new products. What is unique about in-lite’s products is that they work on a low voltage. This makes them modular, safe for people and animals, and easy for any garden professional to install.
Jürgen van Dijk, founder and CEO of in-lite: “With this investment from 3d investors, we can strengthen our capital and further grow in-lite internationally. Our ambition is to become the number-one brand in outdoor lighting in Western Europe and North America. At in-lite, we believe that every garden should be beautifully lit, as that is what really creates the magic. Thanks to the expertise of 3d investors, we will get on board experienced “business builders” and entrepreneurs. They will help us build on our current foundations and accelerate our growth. I am also delighted that, in conjunction with my team and 3d investors, I can keep building our wonderful company over the coming years.”
De Tijd: “The Netherlands: takeover country of choice for Belgian businesses”
In recent years there has been a clear upwards trend in Belgian businesses investing in and taking over Dutch firms. The Netherlands is the takeover country of choice for Belgian businesses according to a recent headline in Belgian newspaper De Tijd. This is the third Dutch business that 3d investors has invested in, thereby confirming its ambitions in the Dutch market.
Hans Swinnen, Partner at 3d investors: “After Care Cosmetics and DSIT, in-lite is the third Dutch company that we are currently investing in. This investment complements our participation in Jati & Kebon, a leading outdoor furniture manufacturer. Through these two companies, we cover a great deal of the outdoor lighting and furniture market. The customer-orientation, focus and entrepreneurship of Jürgen van Dijk and his team played an important role in our decision, and perfectly match with the entrepreneurial, family-business values of 3d investors. The partnership with in-lite seamlessly aligns with our passion to grow strong businesses to the next level internationally.”
