Ardian, a world-leading private investment house, announces the acquisition of a minority stake in My Pie, a unique player in the French snack market. Founded in 2015 by Adrien Goud and Sébastien Rico with the support of Jean-Rémy Cousin, My Pie offers an innovative turnkey solution combining display cases and hot snacks for supermarkets under the “My Pie” brand.

My Pie has established itself as a market leader with annual growth of more than 90% over the last three years, by responding to a previously unmet retailer and consumer demand:  a complete range of hot and ready-to-eat snacks, available in supermarkets under an easily identifiable brand. The Company’s offering combines compact display cases, that keep the products warm and are easily deployed by supermarkets, with a growing range of 100% natural snacks made from French ingredients.

Thanks to a complete oversight of the key stages in its value chain, including an automated in-house production facility, and a national listing strategy with the main supermarket chains, My Pie has progressively extended its distribution network across supermarkets.

Ardian’s investment in My Pie will enable the company to prepare for its next phase of development whilst maintaining its strong growth trajectory. Ardian Growth’s extensive track record, with numerous primary transactions carried out alongside fast-growing companies, will provide My Pie’s founders with access to a vast network and active support around company strategy, particularly regarding organizational structure, the roll-out of its out-of-home catering offering and international expansion.

“We are delighted to support Adrien Goud and Sébastien Rico in this new stage of My Pie’s development. This primary transaction reflects the DNA of Ardian’s Growth platform: investing alongside ambitious entrepreneurs in a fast-growing, profitable company with unique expertise in its market. We are already working actively with the founders to give them the benefit of our expertise, particularly around organizational structure, digitalization, and internationalization. With Ardian’s support, we can build on its strong growth trajectory and make My Pie a European leader in hot snacks.” Frédéric Quéru, Managing Director Growth, Ardian

« This new partnership with Ardian is a wonderful opportunity for My Pie. We share a common vision with the Ardian team: sustainable and responsible development. We look forward to writing a new page in our history. » Adrien Goud and Sébastien Rico, President and CEO, My Pie